As expected, at today's press event in London, HTC announced the upcoming launch of the new HTC Desire HD and HTC Desire Z Android 2.2-based smartphones. However, HTC went even further by introducing an updates HTC Sense experience and continuing HTC's strong focus on the customer, placing people at the center by simply making its phones work in a more personal and natural way. In addition to the new and updated HTC Sense experience, which features a number of key innovations, HTC also unveiled HTCSense.com - a series of free connected services - that enhance people's mobile experience on HTC phones.
"We're excited to be taking the HTC Sense experience beyond the phone to a whole new level with a series of connected HTC services we call HTCSense.com," said Peter Chou, CEO of HTC Corporation. "Our customers will value the holistic approach we're taking to enhance their mobile experience. This customer-first philosophy has resonated with people buying HTC phones and this drives us to continue introducing new innovative smartphones like the HTC Desire HD and HTC Desire Z."
The new HTC Sense experience offers a variety of enhancements that improve how people capture, create, share and access multimedia content. With a newly created camera experience, people can record HD videos or capture and edit images with a variety of fun camera effects. With HTC Locations, a new differentiated online mapping experience, people have instant, on-demand mapping without download delays or incurring mobile roaming charges.
HTC Sense also includes a new integrated online e-reading experience utilizing a new e-book store powered by Kobo and a new, mobile-optimized e-reader that includes the ability to highlight, annotate and quickly search for definitions or translate unfamiliar terms.
With HTC's new HTCSense.com service, people can simply manage their mobile phone experience from their HTC phone or PC. For example, people can easily locate a missing phone by triggering the handset to ring loudly, even if it is set to silent, or to flag its location on a map. If the phone's been lost or stolen, users can remotely lock the phone, forward calls and texts to another phone, send a message to the phone to arrange its return or even remotely wipe all personal data from it. HTCSense.com makes it easy to setup a new HTC phone or access archived mobile content such as contacts, text messages and call history from a PC browser. People can also customize their phones with exclusive HTC content like wallpapers, HTC scenes, sounds or plug-ins.
Today's announced HTC Desire HD and HTC Desire Z are the first HTC smartphones to feature HTCSense.com!
Cheers ~ Arne