Following the launch of Eye-Fi's Mobile Center for Samrtphones, Eye-Fi has announced today Direct Mode; leveraging a combination of new technology in Eye-Fi (X2) cards and new upcoming Eye-Fi mobile apps. Direct Mode enables users to bring together the imaging quality of a digital camera and the connectivity of a smartphone or tablet. Direct Mode wirelessly connects the camera to the mobile device to provide a seamless experience between the moment a photo is taken and when users want to browse, edit, save and share it. With Direct Mode, photos taken with a digital camera can immediately be sent to a smartphone or tablet. They can be viewed, used with myriad apps on the device or uploaded and shared.
In addition, photos and videos can automatically and wirelessly be backed up and organized in the user's private Eye-Fi View account. From there, they are accessible for viewing and sharing from any Internet connected device - regardless of which camera they were taken with.
Eye-Fi also extends the browsing and sharing experience by providing a seamless connected imaging experience through its own ecosystem of partners - from leading digital camera makers like Canon, Nikon and Sony to 45 popular photo sharing sites like Facebook, Flickr and Picasa. The result is millions of photos and videos being effortlessly shared from cameras each month.
Direct Mode will be available as a free upgrade to all Eye-Fi X2 cards later in 2011; the company has yet not announced which mobile operating systems will be supported by launch or later.
Cheers ~ Arne