Today, Google announced two new improvements for its mobile search to make mobile search even better. With more searches happening when people are on the go, Google said its noticing an increase in searches for nearby places. To make it easier for people to search for what's around them, the Google today introduced new shortcuts to commonly searched local categories, like restaurants, coffee shops and bars, in the form of icons on the Google's mobile site! The predefined shortcuts appear at the bottom of the mobile homepage and by tapping "More", Google opens additional popular categories like shopping, ATMs, gas stations, etc. which are basically the same categories as in Google Places.
On the results page, users will see a map with markers for the current user location and places around. When scrolled through the results, the map remains at the top of the page and adjusts automatically to the listing currently selected. That way, users can see the listing information while still getting location context from the map. Tapping on a result will quickly show more about a place including reviews and other useful details.
Another mobile improvement Google introduced today is an easier way to build longer, more complicated searches. Users can now add suggested phrases to the search box and "build" their own search - piece by piece. This feature is already available on the Google Search app for Android and iOS devices but it's now also enabled on Google's mobile site.
Both new mobile features are now available and supported by Android (version 2.2+) and iOS (version 4.0+) devices in 40 languages worldwide.
Cheers ~ Arne