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OFFICIAL: HTC announces the Global Launch of the HTC One (M8) - Including a dedicated Google Play Edition
Posted by Arne Hess - on Tuesday, 25.03.14 - 16:15:00 CET under 04 - Android News - Viewed 26108x
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At today's press conference in New York and London, HTC made official what we've already seen the recent days and weeks - the HTC One (M8). Like before, HTC's latest hero device will be just called the HTC One, and M8 is only used to differentiate it from the 2013 model where required. Launching in Gunmetal Gray with the all-new HTC Sense 6, the new HTC One (M8), boasts a high quality metal unibody with a Smart Sensor Hub that anticipates your needs and uses Motion Launch controls to make everyday tasks easier. New Duo Camera technology delivers creative, professional-looking photos and amazing effects, and HTC BoomSound again sets new standards for audio quality on a smartphone.

As all the latest HTC high-end smartphones, the 2014 HTC One is also featuring a unibody aluminum design with more metal then before. With a metal share of over 90 %, the unibody metal housing goes up to the screen on the front. The new HTC One will be available in three flavors, the North American One, the European One and the Asian One. While it's all over the same device, there are marginal differences.

The European and North American HTC One are powered by a quad-core Qualcomm Snapdragon 801 CPU which works at 2.3 GHz; while the Asian One is running the same Snapdragon CPU at 2.5 GHz. On top of this, the HTC One (M8) will also be available in selected market as a Google Play Edition. All versions are running Android 4.4.2/KitKat but with the new One, HTC has also introduced a new Sense version which is called HTC Sense 6 (except for the GPe - for sure).

All versions support quadband GSM/GPRS/EDGE. The European One is supporting quadband UMTS/HSPA+ up to 42 Mbps and quadband LTE at 800/900/1800/2600 MHz of up to 150 Mps. The Asian One M8 is also supporting quadband UMTS/HSPA+ at 850/900/1900/2100 MHz with HSPA+ up to 42 Mbps  as well as pentabnd LTE at 700/900/1800/2100/2600 MHz. The North American version comes in different flavors for each carrier. The One for AT&T support UMTS/HSPA+ at 850/1900/2100 MHz with HSPA+ up to 21 Mbps and LTE at 700/850/AWS/1800/1900/2600 MHz. The Sprint version supports UMTS/HSPA+ at 850/1900/2100 MHz with HSPA up to 14.4 Mbps and FDD at 800/1900 MHz and TDD at 2600 MHz. The Verizon One supports UMTS/HSPA+ at 850/900/1900/2100 MHz with HSPA+ up to 14.4 Mbps and LTE at 700/AWS/1800/2600 MHz. The T-Mobile version supports UMTS/HSPA+ at 850/AWS/1900/2100 MHz with HSPA+ up to 42 Mbps and LTE at 700/AWS MHz. Last but not least we will have the Google Play Edition which supports UMTS/HSPA+ at 850/AWS/1900/2100 with HSPA+ up to 21 Mbps and LTE at 700/850/AWS/1900 and roaming support at 2600/1800 MHz. Onboard of all versions are Bluetooth 4.0 LE as well as WiFi a/b/g/n/ac at 2.4 and 5 GHz.

The One M8 features a 5.0" Full HD 1080p IPS touchscreen with Corning Gorilla Glass 3 and three cameras. The primary camera is the well known 4 megapixel HTC UltraPixel camera which now lacks OIS but still features a BSI sensor, has a pixel size of 2.0 um, a 1/3" sensor size and a ƒ/2.0, 28 mm lens. The autofocus operates in less then 300 ms. The second camera on the back is the so called Ufocus camera which captures depth information. Both cameras are supported by the so called Smart Flash 2.0 which are two LED flashes, one with cold and one with warm light. The front camera has a resolution of 5 megapixel and a ƒ/2.0, wide angle lens with BSI sensor and HDR capabilities which even allows to record 1080p Full HD videos.

Also onboard are HTC's BoomSound stereo speakers which now features a new multi-band amplifier that ratchets up the volume and sound quality, and boosts bass while keeping the mid/high frequencies clear. A new software balancing system optimizes bass and treble levels to ensure clear vocal and sound details. Redesigned speaker chambers result in sound that is 25 percent louder than than last year’s HTC One. A new
DSP constantly monitors the speakers to ensure the audio is never degraded by clipping or distortion.

The One (M8) has 2 GB of RAM and either 16 GB or 32 GB of flash memory which can be expanded with microSD memory cards up to 128 GB.

The new HTC One measures 146.36 x 70.6 x 9.35 mm; weighing 160 g, including the 2600 mAh Li-polymer battery which features QuickCharge 2; allowing to recharged the battery up to 80 % - in only one hour.

Introduced with the 2013 One, also the HTC One M8 will feature HTC Zoe which now comes in an updated version called Zoe Video Highlights. It allows to experience and share special moments using Zoe video highlights on the HTC One (M8). Like a professionally made video compilation, any event can be selected from within the gallery which then generates a 30 second Zoe highlight video of photos and videos.

On top of this, the gallery app benefits from the newly introduced Dual Camera. This allows to maipulate photos after they were taken. UFocus for instance uses the depth information collected by the Duo Camera to allow to easily change the focus of a photo. It's possible to add a soft, artistic blur known as "bokeh" around a subject with just a tap. Forgrounder gives a photo an artistic flair by changing the background to effects such as pencil sketch, motion blur, or cartoon-style cell shading.
Seasons make photos more fun and lively by adding an animated seasonal theme, such as cherry blossoms, dandelion seeds, autumn leaves, or snowflakes and Dimension Plus gives photos some extra depth where photos on the HTC One (M8) become more fun and dynamic.

HTC BlinkFeed reinvented the smartphone homescreen by collecting personalized online content into a single feed. The HTC One (M8) makes HTC BlinkFeed even easier to use. With over 1,000 content partners and growing, HTC has taken BlinkFeed to another level with the HTC One (M8) by adding preference suggestions based on Facebook “Likes” to create customized feeds. Furthermore, all content providers are now listed on a single page, so adding new ones is just a tap away.

New to the HTC One M8 is HTC's hardware-based Motion Launch. It allows to unlock the One, access the homescreen, and launch apps with s simple double tap of flick. Built-in motion sensors detect when the phone is picked up and with a single swipe or double-tap it can be unlocked; without even hitting the power button.

However, the built-in motion sensors are also used for a new cooperation, HTC just announced with FitBit, one of the market leaders and pioneers in the fast growing connected health & fitness space; because the HTC One (M8) allows to to track activity; without wearing a FitBit tracker. The Fitbit app collects data from the sensor hub on the HTC One (M8) to track steps taken, distance traveled and calories burned.

Last but not least is the new HTC One coming with the new Extreme Power Saving Mode which allows the battery in the HTC One (M8) to last 40 percent longer than before. Extreme Power Save mode gives up to 2 weeks of standby time while still giving manual access to calls, email, texts, and other basics functions. Even with just 10 percent battery, the One is said to have 30 hours of standby time.

Together with the new HTC One, HTC has also introduced the so called "Dot View Case". An innovative separately sold case which provides a colorful, fun and useful dot-matrix view on the HTC One (M8) screen, right through the cover. It protects the device but allows to still see calls, text messages or the weather information without even opening the cover. Instead, it is a delightful, intuitive extension of the phone and even allows to respond to calls, alarms & calendar and see notifications without opening the case. It's a kind of stylish, 8 bit retro-look design while providing full front and back device protection. Since the information is provided by the screen, no additional power source or battery needed.

The new HTC One (M8) will be available in Germany, Austria and Switzerland, as well as other European countries, from April 4th. Straight for the launch, HTC will offer it in three colors: Gunmetal Gray (as pictures above), Glacial Silver and Amber Gold. Furthermore, the new HTC One (M8) will be ranged with over 230 operators across the globe.

Cheers ~ Arne


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