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SMARTPHONE: Malaysia's Nanyang, Multilink and Maxis launch the MiTAC Mio 8380
Posted by Carlo Guerrero - on Wednesday, 24.09.03 - 22:07:32 CET under 02 - Windows Mobile News - Viewed 8169x
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It's really nice to know that there has been so much activity in Asia about the Microsoft Smartphone platform. Another country, this time Malaysia enjoys the uniqueness of the Microsoft powered device in the form of a MiTAC Mio 8380. In this move, we see three industry players collaborate in the move to push for the Mio 8380.

Malaysia ushers a new era in telecommunications and information technology with the introduction of the Mio 8380. This mobile device is a milestone in the industry as it is the first, Microsoft based, Intel powered mobile device to be available in Malaysia, names long synonymous with the IT industry, making a leap into the mobile handset industry.

The event is dubbed 'The Firsts', because it is a genuine collaboration between frontrunners and innovators within Malaysian IT and Telecommunications industry. For one, we have Multilink Mobile, one of the leading mobile phone distributors and IT/telecommunications companies in Malaysia. We have Microsoft, a name that requires no introduction in the computer software arena providing the OS for the phone. There is Intel, the leader in the computer hardware industry providing processing capabilities.

Maxis Communications Berhad ("Maxis"), the country's premier telecommunications company, is pleased to support Multilink Mobile and Nanyang Online in today's launch which gives enterprise customers wider device options to access mobile enterprise solutions. Both Multilink Mobile and Nanyang Online are Maxis' partners under Maxis' Mobile Enterprise Solutions Partnership Programme.

On the promotional and business development side, we have formed strategic partnerships with Nanyang Online, the new economy arm of Nanyang Press Holdings, to utilize their media leverage to open more markets for us and Starbucks Coffee, a promotional tie up to give our advertising campaign that added push. To cap it off, the Mio 8380, is also a first of its kind.

Unique features of the Mio 8380 include full processing and OS capabilities thanks to the partnerships with Microsoft and Intel. It also doubles up as a camera, complete with software that allows users to perform picture manipulation. It also has cutting edge game software, audio and visual software, which allows users to listen to songs as well as to view video clips through the phone. Besides that, the OS also comes with full email and short messaging capabilities through Outlook and MSN Messenger. To top it off, the MIO 8380 is manufactured at a very compact size, easily stored in your pocket.

The product, introduced by Multilink Mobile (M) Sdn Bhd in collaboration with Nanyang Online Sdn Bhd and Maxis, the Mio 8380 will provide a compact and stable platform for the delivery of business applications in Malaysia.

Related Links : [More Information] Source : [MiTAC Marketing]


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