to Chinese-language Commercial Times, O2 Asia Pacific (which isn't operating any
mobile networks in Far East but a reseller of O2-branded Windows Mobile devices)
is planning to reduce its size or eventually withdraw from the Asia-Pacific
market due to lower-than-expected sales. According to the Commercial Times, the
company has stopped taking delivery of handsets as well as suspend orders for
new models with ODM handset maker Quanta Computer, Gigabyte Communications and
Arima Communications to incur minor losses from canceled orders.
In response, O2 Asia Pacific said it is adjusting its product strategy for
the second half of this year and that the company has no plans to withdraw from
the Asia-Pacific market.
Well, this would be too bad since O2 Asia is quite innovative and has some
interesting products in its portfolio. While it shouldn't affect O2 Europe's
portfolio (yet) the news above makes some sense since O2 Asia Pacific is a
subsidiary of O2 UK which is
owned for roughly two years now by Spanish Telefonica. And during the past
weeks, Telefonica has started to "clean-up" O2 Germany which resulted in a
partly replacement of the top-management (including the CEO). So streamlining
further subsidiaries makes sense - even if it would be a bad move and a worse
development for the Asian Pacific Windows Mobile market.
Cheers ~ Arne