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Oh, two! or how Lucky Strike adopted O2 :-)
Posted by Arne Hess - at Thursday, 04.10.07 - 12:08:44 CET under Off Topic - Viewed 20398x

Funny, looks like someone at Lucky Strike's marketing department is an O2 customer and loves O2 that much that he or she adopted O2's mobile phone campaign for Lucky Strike's cigarette campaign. At least that's what I've spotted this morning on a street in Munich (Munich = German O2 headquarter):

Two Lucky Strike packages, a blue background and even bubbles (but not O2's new "hero bubble"); this cigarette ad looks pretty similar to my O2 Xda Windows Mobile Today screens. ;-)

Anyway, I wonder how funny O2 find this campaign since cigarettes aren't, well, aren't political correct anymore...

Cheers ~ Arne

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