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COMMERCIAL: Microsoft's new "Start Your Windows Phone" Windows Mobile Campaign
Posted by Arne Hess - on Thursday, 12.03.09 - 23:22:42 CET under 01 - General News - Viewed 13176x
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Finally! I've blamed Microsoft quite a couple of times for its Windows Mobile advertisements since - in my humble opinion - it sold facts not emotions, even if I knew (from internal videos - see the second video bellow) Microsoft was able to do it better.
However, back in December, during the Mobile World Congress, the Microsoft Windows Mobile press release was opened with a new, more emotional spot Microsoft made available now.
It's not yet confirmed if this spot will ever made it out of the viral marketing into a real TV spot but hey - it's a start (me up).

What do you think? Does this spot attracts you or do you prefer more hard fact advertisements like "Your Office in the Pocket". Or maybe the good old spot from 2007, Microsoft used for many products (and it's still my preferred one with the even better song "Girl from Mars" by Magneta Lane, even if the new "Start Your Windows Phone" is a good one as well)?

Opinions, thoughts, feedback?

Cheers ~ Arne


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