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COMMERCIAL: Microsoft's new "Start Your Windows Phone" Windows Mobile Campaign
Posted by Arne Hess - on Thursday, 12.03.09 - 23:22:42 CET under 01 - General News - Viewed 9942x
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Finally! I've blamed Microsoft quite a couple of times for its Windows Mobile advertisements since - in my humble opinion - it sold facts not emotions, even if I knew (from internal videos - see the second video bellow) Microsoft was able to do it better.
However, back in December, during the Mobile World Congress, the Microsoft Windows Mobile press release was opened with a new, more emotional spot Microsoft made available now.
It's not yet confirmed if this spot will ever made it out of the viral marketing into a real TV spot but hey - it's a start (me up).

What do you think? Does this spot attracts you or do you prefer more hard fact advertisements like "Your Office in the Pocket". Or maybe the good old spot from 2007, Microsoft used for many products (and it's still my preferred one with the even better song "Girl from Mars" by Magneta Lane, even if the new "Start Your Windows Phone" is a good one as well)?

Opinions, thoughts, feedback?

Cheers ~ Arne


 

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Comments
Posted by nick dafos on 13.03.09 - 02:59:52

hi

i am too sad sad

i dont know where else to post this question, thats why i do it in this topic.

i have windows mobile 6 phone and i want to change the language to english. is there any possibility for it to happen ?

or maybe some 3rd party software that could do it ?

please help me, i cant do anything without english ::

thank you

sadsad

Posted by Arne Hess on 13.03.09 - 08:08:06

If it is a Windows Mobile smartphone with touchscreen, you cannot do too much because touchscreen Windows Mobile smartphones don't allow to change the UI language. If it is a smartphone without a touchscreen, you can change the UI language from the menu. Which device are you using?

Posted by jaygeek on 27.03.09 - 15:08:20

I like Windows Mobile (except the random lockups).  but hmmm... The people are having fun at the beginning of the video, but are they using Windows Phones?  The only part of the commercial I don't like is where the guy gets SO frustrated at his "?Windows mobile?" that he throws it against the wall & looks up toward the Cloud (where all of his stuff is stored) asking "Why!" (a confusing mixed message, don't you think?)  Otherwise, this is a step in the right direction for Microsoft and I'm hopeful that Windows Phone 7 will be a big boost for all of us!

I really like the angle Microsoft is going in this new PC commercial, though:
Microsoft's latest advertising dig at Apple http://tinyurl.com/crzl9n

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