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COMMERCIALIZATION: Skype prepares for pushing Ads into its Android Client - new Version fixes Bugs and Issues
Posted by Arne Hess - on Wednesday, 25.09.13 - 13:08:31 CET under 04 - Android News - Viewed 8512x
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As Skype announced yesterday, it has launched Skype for Android version 4.3 which is said to feature significant bug fixes and under-the-hood improvements. According to a blog posting, the the following changes have been made: Added support for 14 more languages, the screen will stay lit when dialing (call setup) now. Furthermore, once the call is connected, the proximity sensor will work as normal. This is to prevent WiFi from powering down, which was causing calls to fail before completion. Bug Fixes include HTC specific crashes and Samsung specific issues as well as several display oddities, especially on small or low resolution screen phones. Also fixed is video calls that would begin displaying call status information and audio routing to the wrong speaker.

However, the maybe biggest change is the preparation to push ads in the future. As Skype unveiled, in a few weeks, free users will begin seeing ads on the main navigation screens. Paid users with credit or subscription plans will continue to have an ad-free experience.

While the ad-support sounds dramatic, it's basically nothing new. In the past, Skype had exactly this model already where free users got ads served while paid users didn't. This was exactly one of the many reasons for me to became a paid user - to got rid of the ads (many other good reasons followed later anyway).

Cheers ~ Arne

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