today introduced its long awaited mobile phone and contrary to the latest
speculations, it's indeed called iPhone - a device combining three products in
one: a revolutionary mobile phone, a widescreen iPod with touch controls and a
Internet communications device with desktop-class E-Mail, web browsing,
searching and maps-into one small and lightweight handheld device. iPhone
introduces an entirely new user interface based on a large multi-touch display
and pioneering new software, letting users control iPhone with just their
fingers. iPhone also ushers in an era of software power and sophistication never
before seen in a mobile device, which completely redefines what users can do on
their mobile phones.
"iPhone is a revolutionary and magical product that is literally five
years ahead of any other mobile phone," said Steve Jobs, Apple's CEO. "We
are all born with the ultimate pointing device - our fingers - and iPhone
uses them to create the most revolutionary user interface since the mouse."
iPhone is a revolutionary new mobile phone that allows users to make calls by
simply pointing at a name or number. iPhone syncs all of your contacts from your
PC, Mac or Internet service such as Yahoo!, so that you always have your full
list of up-to-date contacts with you. In addition, you can easily construct a
favorites list for your most frequently made calls and easily merge calls
together to create conference calls.
iPhone's pioneering Visual Voicemail, an industry first, lets users look at a
listing of their voicemails, decide which messages to listen to, then go
directly to those messages without listening to the prior messages. Just like
E-Mail, iPhone's Visual voicemail enables users to immediately randomly access
those messages that interest them most.
iPhone includes an SMS application with a full QWERTY soft keyboard to easily
send and receive SMS messages in multiple sessions. When users need to type,
iPhone presents them with an elegant touch keyboard which is predictive to
prevent and correct mistakes, making it much easier and more efficient to use
than the small plastic keyboards on many smartphones. iPhone also includes a
calendar application that allows calendars to be automatically synced with your
PC or Mac.
iPhone features a 2 megapixel camera and a photo management application that
is far beyond anything on a phone today. Users can browse their photo library,
which can be easily synced from their PC or Mac, with just a flick of a finger
and easily choose a photo for their wallpaper or to include in an E-Mail.
iPhone isn't a UMTS/HSDPA phone but a quad-band GSM phone only which also
features EDGE and Wi-Fi wireless technologies for data networking. Apple has
chosen Cingular, the best and most popular carrier in the US with over 58
million subscribers, to be Apple's exclusive carrier partner for iPhone in the
iPhone is a widescreen iPod with touch controls that lets music lovers
"touch" their music by easily scrolling through entire lists of songs, artists,
albums and playlists with just a flick of a finger. Album artwork is stunningly
presented on iPhone's large and vibrant display.
iPhone also features Cover Flow, Apple's amazing way to browse your music
library by album cover artwork, for the first time on an iPod. When navigating
your music library on iPhone, you are automatically switched into Cover Flow by
simply rotating iPhone into its landscape position.
iPhone's stunning 3.5-inch widescreen display offers the ultimate way to
watch TV shows and movies on a pocketable device, with touch controls for
play-pause, chapter forward-backward and volume. iPhone plays the same videos
purchased from the online iTunes Store that users enjoy watching on their
computers and iPods and will soon enjoy watching on their widescreen televisions
using the new Apple TV. The iTunes Store now offers over 350 television shows,
over 250 feature films and over 5,000 music videos.
iPhone lets users enjoy all their iPod content, including music, audiobooks,
audio podcasts, video podcasts, music videos, television shows and movies.
iPhone syncs content from a user's iTunes library on their PC or Mac and can
play any music or video content they have purchased from the online iTunes
iPhone features a rich HTML E-Mail client which fetches your E-Mail in the
background from most POP3 or IMAP mail services and displays photos and graphics
right along with the text. iPhone is fully multi-tasking, so you can be reading
a web page while downloading your E-Mail in the background.
Yahoo! Mail, the world's largest E-Mail service with over 250 million users,
is offering a new free "push" IMAP E-Mail service to all iPhone users that
automatically pushes new E-Mail to a user's iPhone and can be set up by simply
entering your Yahoo! name and password. iPhone will also work with most industry
standard IMAP and POP based E-Mail services, such as Microsoft Exchange, Apple
.Mac Mail, AOL Mail, Google Gmail and most ISP mail services.
iPhone also features the most advanced and fun-to-use web browser on a
portable device with a version of its award-winning Safari web browser for
iPhone. Users can see any web page the way it was designed to be seen and then
easily zoom in to expand any section by simply tapping on iPhone's multi- touch
display with their finger. Users can surf the web from just about anywhere over
Wi-Fi or EDGE and can automatically sync their bookmarks from their PC or Mac.
iPhone's Safari web browser also includes built-in Google Search and Yahoo!
Search so users can instantly search for information on their iPhone just like
they do on their computer.
iPhone also includes Google Maps, featuring Google's groundbreaking maps
service and iPhone's amazing maps application, offering the best maps experience
by far on any pocket device. Users can view maps, satellite images, traffic
information and get directions, all from iPhone's remarkable and easy- to-use
iPhone employs advanced built-in sensors - an accelerometer, a proximity
sensor and an ambient light sensor - that automatically enhance the user
experience and extend battery life. iPhone's built-in accelerometer detects when
the user has rotated the device from portrait to landscape, then automatically
changes the contents of the display accordingly, with users immediately seeing
the entire width of a web page, or a photo in its proper landscape aspect ratio.
iPhone's built-in proximity sensor detects when you lift iPhone to your ear
and immediately turns off the display to save power and prevent inadvertent
touches until iPhone is moved away. iPhone's built-in ambient light sensor
automatically adjusts the display's brightness to the appropriate level for the
current ambient light, thereby enhancing the user experience and saving power at
the same time.
The Apple iPhone will be available in the US in June 2007, Europe in Q4 2007
and Asia in 2008, in a 4GB model for US$ 499 and an 8GB model for US$ 599 (both
prices with a 24 month Cingular contract) and will work with either a PC or Mac.
iPhone will be sold in the US through Apple's retail and online stores and
through Cingular's retail and online stores. Several iPhone accessories will
also be available in June, including Apple's new remarkably compact Bluetooth
headset. iPhone includes support for quad-band GSM, EDGE, 802.11b/g Wi-Fi and
Bluetooth 2.0 EDR wireless technologies.
iPhone requires a Mac with a USB 2.0 port, Mac OS X v10.4.8 or later and
iTunes 7; or a Windows PC with a USB 2.0 port and Windows 2000 (Service Pack 4),
Windows XP Home or Professional (Service Pack 2). Internet access is required
and a broadband connection is recommended.
Apple and Cingular will announce service plans for iPhone before it begins
shipping in June.
Cheers ~ Arne