the innovative PDA phone supplier, has extended its lively image and brand color
onto the product package, website and also the event held in some countries.
The innovative image has inspired some GSmart users to develop two short films
for GSmart based on their perceptions of GSmart products. Both short films are
showing on the GSmart event website and are presented with creativity and sense
of humor, the films also clearly shows the niche features of the Giga-Byte's
GSmart t600 Windows
Mobile Professional smartphone which features DVB-T.
The first film casted a piddle dog that has addicted to the dog food picture
taken by t600, which represented the outperforming VGA screen of t600; the
skinny and fragile looking dog surely has catches the viewer's attention. The
second video presented the niche TV function of t600 by comparing the technology
in different era and the evolution of technology, a clever way to show the
feature of the product and also praising the great innovation of GSmart.
Inspired by these video clips, GSmart decide to hold an event to invite more
creative ideas and also wish to learn more about end user's perception about
GSmart product via this event.
GSmart is holding a creative CF competition from 20th May to 20th June. The
online event invites global end-users to show their creativities by creating a
commercial film for GSmart products. GSmart stated that the film does not need
to be professionally made, but the contents must convey a positive message about
the product, also the originality and creativity are the major judging
GSmart has set up a GSmart group on YouTube where participants can upload
their video onto the YouTube group and register the participation on GSmart
event website from 20th May to 20th June. The top 10 videos will be selected and
announced on 30th June, the judgers will evaluate the videos based on 4
and the winners are able to win a GSmart device! Although the event starts
form 20th May, the event website is ready to preview, the two video clips made
by the GSmart fans are also broadcasting on the event website, worth to take a
Cheers ~ Arne