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COOPERATION: T-Mobile and ALK to bundle MDA and SDA with CoPilot Live in UK
Posted by Arne Hess - on Thursday, 03.03.05 - 20:41:53 CET under 01 - General News - Viewed 9855x
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T-Mobile today announced a market-first with the availability of two new Microsoft Windows Mobile-based devices - the SDA and MDA Compact - both being offered exclusively with a robust, UK and pan-European satellite navigation system called 'CoPilot Live', from ALK Technologies.

The MDA Compact, a Pocket PC Phone Edition device, and the SDA Smartphone are the latest sleek additions to T-Mobile's 'Office In Your Pocket' suite of devices, designed to make accessing vital information on the move easier. They provide customers with the power and functionality of the Windows Mobile platform, including Microsoft Pocket Outlook, Pocket Internet Explorer, Windows Media Player and Instant Messenger. The MDA Compact also features Pocket Word and Excel.

CoPilot Live satellite navigation transforms both the T-Mobile MDA Compact and the SDA into an advanced communications-enabled satellite navigation and route planning system. CoPilot Live takes full advantage of the devices' colour screen, powerful processor, and loudspeaker to provide drivers with accurate and dependable door-to-door guidance. Instructions are given both on-screen and audibly to give simple, turn-by-turn directions. The system will also re-calculate instantly if a wrong turn is taken by the driver.

In addition to satellite navigation, CoPilot Live real-time offers location tracking, messaging and the ability to send new destinations to the driver. This is of particular interest to businesses and mobile professionals. This works by using a secure web site to track the location of staff on the road at any one time.

Brian McBride, Managing Director of T-Mobile UK, said: "All of us know what a pain it is to get lost, run low on petrol, get into a traffic jam or just plain don't know where we are. The lucky few have been able to enjoy satellite navigation in their cars or boats. Now it's coming to your T-Mobile. In a few years, what was the privilege of the few can be taken for granted by all of us. It's another demonstration of the power of mobile as we enter the mobile internet age."

According to Simon Ainslie, T-Mobile's Director of Sales for T-Mobile UK, the company is continually challenging how, where and when business takes place while making playtime more entertaining and in the case of CoPilot Live, simpler.

Ainslie comments: "T-Mobile is leading the charge in providing customers with innovative ways to stay in contact with the office, reduce travel 'dead-time', and get the job done. The Windows Mobile-based MDA Compact and SDA bundled with CoPilot Live open up an exciting new functionality for our customers - not just how to stay connected while on the road, but also how to navigate your way to your important business meeting."

Ainslie continued: "The addition of CoPilot Live to the MDA Compact and SDA strikes a real chord with anyone who has ever been lost on the way to a Saturday night party, dinner with friends or on the way to a wedding. If there was ever a functionality that crosses business and personal life, this is it!"

Customers have the option of purchasing the devices as a stand-alone product, or in a package that includes CoPilot Live.

Both the T-Mobile MDA Compact and the SDA bring business professionals a familiar and comprehensive 'Office in Your Pocket' experience - complete connectivity including full synchronization with Outlook and Exchange, seamless secure access and total control in a sleek, stylish 'slip in it your pocket' design.

Both devices include full mobile functionality including voice calling and SMS. In addition, the Windows Mobile-based devices feature Microsoft Pocket Outlook, Internet Explorer, Instant Messenger, Windows Media Player, PDF viewer and in the case of the MDA Compact - Pocket Word and Excel.

With Windows Mobile-based applications customers can easily send and receive emails, access their personal data like contact information, surf the internet or watch their favourite film clip or listen to their favourite music. Superior connectivity and security is standard with Bluetooth, Infrared and USB functionality included.

The MDA Compact
The Windows Mobile-based MDA Compact offers full PDA functionality in a compact handset. It is an ideal device for those who work hard and play even harder.

T-Mobile customers can send and receive emails, view attachments in Word, Excel, PowerPoint and PDF and conveniently edit them using the large hi-resolution touch screen. The MDA Compact also features a 1.3 mega pixel camera with 2x zoom and MPEG4 video capability.

The SDA is a high-performance Smartphone suited to the demanding requirements of both work and personal time. Featuring Microsoft Windows Mobile software, the SDA also boasts a massive 32MB of memory for storing files, contacts and images.

Like the MDA compact, the SDA also enables email communication and access to the internet while on the move. Pocket Outlook is available for editing emails or maintaining calendar and contact data.

Customers will also be able to enjoy their personal favorite sounds as a video or music file - using the integrated Windows Media Player.

Just in time, today I've received my CoPilot Live for Smartphone, thanks to ALK. I will try hard to play with it over the weekend to let you know more.

Cheers ~ Arne

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