San Francisco, CA - October 21, 2002 - For the first time, two nationally syndicated television entertainment newsmagazines will make video highlights available daily to millions of PDA users around the world. Working in a unique cross-promotional partnership with Mazingo.Net, The Mobile Entertainment Network, Telepictures Productions' syndicated newsmagazines "Extra" and "Celebrity Justice" will provide daily video highlights to members of the Mazingo Networkâ€™s worldwide mobile audience beginning today. Fresh video will be delivered automatically to Mazingo subscribers who select the shows.
According to Mazingo CEO, Brooks Haden, "Mazingo is all about video news and entertainment on the go. Now with these video highlights, we can extend the terrific brand of daily news from 'Extra' and 'Celebrity Justice', to a whole new audience, the mobile consumer. Best of all, it's delivered automatically everyday to Mazingo users who select the 'Extra' or 'Celebrity Justice' channels-delivered in pure digital video quality.
"By partnering with Mazingo in this exciting new arena, we hope to learn about the consumer's appetite for receiving digital video content on personal devices," said David Auerbach, Senior Vice President, New Media and Current Programming, Telepictures Productions. "As the market develops we look forward to being able to extend our brands."
Anchored by Emmy Award-winning television personality, Leeza Gibbons, "Extra" enters its ninth season as one of the highest rated nationally syndicated newsmagazines. The daily series offers a mix of breaking and enterprising news about films, television, music, fashion and trends. Beginning today, Mazingo members will be able to watch key stories being covered by "Extra" delivered daily to their PDA. "Celebrity Justice," a new half-hour newsmagazine, taps into America's ongoing fascination with the legal system by focusing on civil conflicts, criminal trials, family law matters and deal making involving celebrities.
Mazingo is also the selected offline partner of PPCW.Net and a great technology to get the greatest and latest content synchronized to your Pocket PC!
Cheers ~ Arne
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