The Wall Street Journal reports today that Beats Electronics LLC, maker of popular Beats by Dr. Dre headphones and speakers, is looking to buy out HTC's left 25 % stake in the company to bring in a new investor that can provide it with fresh funds for growth. Following the earlier reduction of 25 % (initially HTC took over 50 % of Beats Electronics), this would finally move HTC out of the headphone and loudspeaker business again; even if it is questionable if HTC would also remove its Beats sound enhancements from its upcoming Android devices. However, sources told WSJ.com that Beats is now in talks with an investor that could provide debt financing and possibly take a minority ownership stake in the coming weeks
For sure, Beats officials declined WSJ.com to disclose details of the upcoming investment, including the identity of the new investor and an HTC spokeswoman wouldn't comment on whether HTC plans to sell its stake or not.
According to The Wall Street Journal, by this June, Beats had captured 59 % of the U.S. market for premium headphones, which includes all headphones and earphones costing at least US$ 99, an increase of 18 % to last year
Cheers ~ Arne