definitely something not only business travelers will enjoy but also European
tourists, roaming around through Europe in the summer holidays. At its CeBIT
press conference, Vodafone today announced that customers in Europe will be able
to surf the internet, check E-Mail and access their business network when
roaming abroad for a flat rate fee of only 12 Euro (excluding VAT) for every day
of use. The tariff will be available to Vodafone customers with mobile-enabled
laptops from 1 July 2007 and will significantly lower the cost of data roaming
for business customers and consumers alike.
This move is the latest development in Vodafone's drive to simplify roaming
prices, making them more predictable and understandable for customers. The
initiative draws upon two years' experience of the voice roaming tariff -
Vodafone Passport - which has already attracted over 12m customers. Following
the introduction of daily data tariffs in a number of Vodafone markets last
year, Vodafone is now seeking to extend these benefits to customers throughout
Europe who wish to use their laptops when traveling.
Besides the clear consumer advantages of reducing prices, Vodafone is
continuing to invest in its networks to ensure customers also benefit from
rapidly escalating data access speeds. Building on the strong platform of 3G,
Vodafone has recently been rolling out faster technologies, such as HSDPA, which
is now available in 11 European markets.
Commenting on the new tariff, Arun Sarin, Chief Executive, Vodafone,
said: "Following the success of our Passport service, which has made it
cheaper and simpler to call home over the past two years, we are now
applying the same principles of value and simplicity for customers who need
to access their corporate intranets, business E-Mail or surf the web when
they are abroad.
"With high speed 3G networks already deployed in many European markets,
ongoing investment in new technologies to increase download speeds and
clear, effective tariffs, Vodafone should be the network of choice for those
seeking to use their laptops when traveling."
The new tariff replaces complex 'per Megabyte' tariffs with a simple flat fee
for practically unlimited data usage. The daily tariff enables Vodafone
customers to send or receive data at ease within a 24 hour period or one
calendar day (depending on the Vodafone market) for a fixed fee of 12 Euro. The
fixed fee covers consumption within either a 24 hour period or a calendar day,
up to 50 MB of data, after which the customer's standard per-megabyte rate
Vodafone will launch the tariff across the majority of its European
footprint, including its principal European markets, on 1 July. It will be
introduced into the remaining European markets soon thereafter.
As with Vodafone Passport there is no activation charge for opting into the
daily roaming tariff. The 12 Euro flat rate tariff is applicable when a Vodafone
customer is roaming on Vodafone subsidiary networks in Europe. Should a customer
roam onto another network then standard per megabyte charging will apply.
Cheers ~ Arne